Has the recent Facebook data scandal devalued social media as a viable small business marketing channel? Here's how to play the smart social media game as a small business.
Walking 100kms in 25 hours straight takes commitment, planning, a good team and quality support. All key traits also required for successfully implementing a content marketing strategy. Here's how.
If you have a business website you need to fully invest in it and that includes hiring a good website copywriter. I review the common objections to hiring a professional copywriter and the benefits they actually can bring.
It's back to school for me, as I return to study the ever evolving world of Search Engine Optimisation. My aim to better service my clients.
Forget your English teacher, if you approach the writing of your About Us page like your speaking to them face to face over a cuppa you'll get top marks (and customers!)
Was your 2017 marketing a flop? Don't repeat past mistakes, it's time to strip back to the basics and implement these top 5 marketing tips for 2018.
A Christmas message, and making the move from giving crap to giving a crap.
As we hurtle into the new year, here are the top 5 content marketing articles to assess your 2017 content marketing work and plan your 2018 strategy.
Discover why email marketing is a key addition to your marketing toolbox.
Ensuring your business website rates highly in search engine results can be imperative to business success. Here's some top SEO tips to implement for your website.
When a email subscriber hits the unsubscribe button it doesn't mean the relationship is lost forever!In fact, there are strategies you can implement to lure the person to remain on your list.
Let’s face it writing a blog is the IN thing but is this time-consuming activity actually beneficial for business? Here’s my take on whether a business blog delivers a valuable return on investment.
Setting up your own business can be scary but it doesn’t have to be expensive. Discover the top 5 online services that ENABLED me to set up as a copywriter for just over $400.
This email marketing campaign got my attention - proving that I do give a crap!
How do you stand out in the email laden inbox ? Getting someone to open your email marketing can be pretty tricky, here's 8 top tips to achieving that elusive click open.
Is Content Marketing just a marketing fad or can it really help your business? Find out why experts are calling Content Marketing the King of Marketing.
As a small business owner, money can be tight but is Fiver, the popular bargain online marketplace, the best place to spend your hard earned money?
Are you stumped as to what a copywriter actually does and why you might even need one? Here is a simple explanation that may help.
Email marketing can be tricky for a company, but it you start following the same rules as if you were on a date success will come your way.
The replacement of an old, loyal toaster caused a whole lot of disharmony in my marriage. I wrote to Russell Hobbs with a request to show his cupid ways and fix it!
You don't need a big budget to maximise event exposure, you need a good solid marketing plan. Read about how we optimised event communications for Sustainable House Day.
Jodie North I Freelance Copywriter and Content Marketer I Melbourne, Australia ABN: 62 883 813 109 I Mobile: 0410 550 874 I Jodie @ workbyjodie.com.au